Let’s find out:
Ron Reed, born October 18, 1980, is an American entrepreneur, publisher, and professional consultant in the real estate and internet marketing industries. He is an avid member of the real estate community and founder of the “Realtorizer Method”, an online marketing empire providing real estate advice to REALTORS nationwide. Within the community he is often referred to as, and has achieved status akin to, a guru.
Ron entered the entrepreneurial world in 2001 by reading Napoleon Hill’s much acclaimed book “Think and Grow Rich”. After reading “Think and Grow Rich” he picked up another American self-help and personal development classic, “How to Win Friends and Influence People” by Dale Carnegie. It was at that time Ron was bit by the “entrepreneurial bug”.
At the prime age of 21 years old, Ron took an adventure of his life by moving from a little town in the backwoods of Wisconsin to the big cities of Central Florida. With less than $1000 bucks in his pocket (with no car, no apartment and no job)… he jumped on a plane and flew to an unknown territory! The success which followed was extraordinary.
In 2002, Ron became an instrumental member of the Dale Carnegie Association’s Central Florida Chapter with his contagious enthusiasm. After completing the Dale Carnegie Course, Ron was asked to return as a Graduate Assistant to help others transform their lives just as he had. His testimonials were monumental.
Ron explains this time in his life as “a distinct method of becoming one’s self”.
“I didn’t take the journey to find myself… I took the journey to create myself.” – Ron Reed
And he did just that.
Shortly after 2003, Ron returned to Wisconsin to conquer new territories. Armed with his newly created sales and marketing abilities he ventured into the real estate industry. At first, Ron took a position within Wisconsin’s largest real estate firm, First Weber Group, as an Internet Referral Representative. While honing his real estate and internet skills, and absorbing new connections; Ron quickly learned the inside workings of a successful real estate brokerage.
In 2006, he took a leap of faith and entered the world as a professional real estate consultant. While the rest of the real estate market was slowly realizing a Buyer’s Market, Ron excelled as warp-speeds. In January 2007, within his first six months he became a member of First Weber Group’s President Club. Of over 1400 agents he was member of the top 25 in his first 6th months!
Later in 2007, while the real estate market was experiencing a steady decline, Ron started his year by becoming one of the nation’s semi-finalist in Season V of the Real Estate Apprentice Foundation for extraordinary performance.
If that wasn’t enough, in August of 2007, while the real estate market experienced its hardest decline in history, Ron was realizing his dream. He was announced the “2007 Realtor on the Rise” as published in RIS Media’s National Real Estate Magazine for his elite sales and marketing performance.
But, Ron wasn’t done yet. To close out 2007 with a bang, Ron was titled “Rookie of the Year” by closing 32 transactions in less than 12 months of his first full year in real estate. A feat only completed by the “Best of the BEST” within the real estate industry.
Until then, Ron remained unaffected by the rapid decline in the real estate markets. However, he saw the slowing opportunity and decreased sales just as plain as everyone else. The writing was on the wall.
A new direction emerges
It was then that Ron Reed founded Suffix Marketing Group, LLC, an online publishing empire specializing in top-gun sales and marketing training for the Internet and Real Estate industries.
Motivated to conquer new skills and develop new abilities, he formed the basis of what is known today as Ron Reed’s Realtorizer Method, a top-gun real estate training program focused on helping real estate agents become superstars..
Bringing home a new puppy is always a special experience. The introduction of a new beastly dog creature to the family can leave a lifelong collection of memories for both you and your dog. I grew up with a dog. Her name was Shadow and she was a black Labrador Retriever. Great dog! Her and I got along great and she single handily turned me into a dog person. I’m can barely tolerate cats, but dogs and I have special bond. I have the late Shadow to thank for that. R.I.P.
And, when you combine the introduction of a new puppy to the family along with a celebration of another special moment, (aka Trish’s 30th Birthday), it makes for single moment never to be forgotten. A single moment forever cherished.
This is Huey, our new little monster. He became a member of our family on June 8th, 2012 – Trish’s 30th birthday. Officially named Oakwood Hugo von Stiehl – we like to call him Huey. He’s been living with us for the past few weeks. An absolute joy! Born April 10th, he is already very inquisitive, intelligent, adaptive, eager and a joy to be around. In this short time he’s brought a new awareness to our lives that we never knew existed. Something that will personally change my life and set me on a new path. The kind of stuff that makes me really feel alive in this journey we call “life”.
Note: This was fun! I surprised Trish with a new puppy for her 30th birthday. It was epic. At first I had her believe that we could get a dog, but it’d have to wait until after the Summer. I just needed the Summer months to enjoy my freedom from a dog as we all know they are a handful and require lots of responsibility. Well, it wasn’t completely true and as such was difficult for me to pull off. Eventually we came to an agreement and she unwillingly settled only to wait in anticipation for Summer to end. Well, life happens and I was forced to spill the beans. I confessed to her that I’ve always wanted to get a dog now, but wanted to surprise her with a new puppy on her birthday which was the reason I had for waiting until after Summer. You know, a really, really good 30th birthday surprise. Well, surprised ruined. It was an emotional time.
But, I prevail with something else still up my sleeve. You see, I had heard Trish mention she wanted a surprise birthday party for her 30th birthday many months and months in advance. So, being a receptive and respectful mate, I stated planning a surprise birthday party for her. I’m in love with her and I enjoy seeing her happy, so this was perfect. And, contrary to the spoiled surprise of a new puppy, it was a COMPLETE surprise! In the end, with the new puppy being let out of the bag, it served as a adequate distraction against the actual surprise – which was the birthday party. I invited all her friends, family and co-workers. Everyone she cared for in the moment. I even went all out and reserved a dedicated downtown location, created a Facebook event, corralled all her friends and family, ordered hor’dorseves, took a trip to Party City to deck the location out with extravagant party balloons, streamers, lanterns, party decorations, etc. She had NO clue. Hugo was a complete distraction. She was so laser-focused on getting the puppy (he was flying in from Texas), and basking in the anticipation of his arrival that the thought of a surprise birthday party was completely out of mind. To her, the puppy was enough.
In the end, she got the dog AND the surprise birthday party! Win-win situation, baby!! Ron pulled it off! Granted, it took every sales tip, tactic and strategy I have acquired over the 10+ years of sales experience to convince her to leave her new puppy who just got home 1 hour prior to go out for “dinner reservations”!! Every single one of them!
Happy 30th Birthday, babe… this one’s to you!
Okay, back to Hugo, the German Pinscher… Here is a little bit about the German Pinscher breed.
The German Pinscher: Originated in Germany and found in the origins of the Doberman and Miniature Pinscher, Giant and Standard Schnauzer. The wire- and smooth-coated schnauzers were represented in the same litter & became the modern Standard Schnauzer and German Pinscher. Following both world wars, the breed was nearly lost to become extinct. Werner Jung is credited for saving the breed when he smuggled a German Pinscher into East Germany and utilized oversized Miniature Pinschers to resurrect the breed. The all-purpose breed was used to hunt vermin and to protect hearth and home, a job it still does with enthusiasm today.
German Pinschers thrive as part of our everyday lives, and of course, if left alone for extended periods they can get into mischief. These short-coated dogs need to be indoors and part of the family, and do best when included in your daily activities. And, Huey sure is.
When if comes to exercise, if your idea of a great day involves running, biking, hiking or similar pursuits you are an ideal partner for this active breed. German Pinschers need regular exercise on a daily basis to be happy and stable pets. Definitely not a coach potato dog.
And, you know what? I wasn’t an everyday exerciser. In fact, I wasn’t a once a week or even a once a month kinda guy. I straight-up didn’t exercise at all, so getting this breed was certainly going to change my life. And, that it has. I actually enjoy working out with my dog now. We go outside and it’s full-on run around and play time (after doing his business, of course). I don’t think you need to be an exercise freak to take care of a German Pinscher, but in reality you can’t think sitting on your ass is going to work this kinda dog. Although I didn’t exercise before doesn’t mean I wasn’t willing to let my dog get the necessary exercise. I just happened to get my exercise at the same time. And, if your idea of exercise is opening the back door and letting your dog go outside, then DON’T get this dog. You aren’t a good match.
In regards to temperament, this is something I did my research on. Me? Research? Ha! Imagine that. I did my due diligence when it came to knowing about this breed. Trish and I took a look at a lot of dogs, and even considered rescuing a dog. But, when the German Pinscher came into the picture, we knew what kind of dog we were going to get. But, it needed to be an even tempered dog. Ideal owners have experience with working breeds or other strong-willed dogs. All the drives of larger working dogs compressed into a medium package – the German Pinscher is an ideal partner for “take charge” owners. In the absence of proper leadership, they will be the boss!
As you know, I’m a man of leadership, so this wasn’t a problem. Huey is learning who is in charge in the household, so I’ve respected his space. I tend to listen to a lot of really heavy music and my preference is to play a loud guitar reminiscent of heavy metal. As such, I’ve grown to develop a very mean loud vocal growl. The kind you hear when loud ass heavy metal comes flying out of the speakers making your ears feel like they’re bleeding. And, when used properly, Huey and I have an understanding that my growl demands respect and obedience. Leadership issue solved. He knows that in order to get his way, he must obey and serve me first. Typically in the way of a command such as sit. In essence, asking for permission. Makes for an obedient and well-behaved dog.
In comparison, the German Pinscher is an excellent watchdog and companion. Bigger than the Miniature Pinscher and small than the Doberman, the agility, intelligence, and stamina of the German Pinscher make it suitable for conformation, obedience, tracking, agility competitions and so much more. Their short coats are solid-colored red or fawn, and black or blue with tan to rusk markings. Hugo is of the black color with tan to rusk markings. A handsome fellow, and sure to be a ladies stud (although we are heavily weighed to neutering).
As a dog from the working breeds, they possess a natural instinct to hunt vermin and protect home and family. This creates a dog with a strong prey drive and a strong will. Not one to just hand over the keys. However, they are willing learners and they make wonderful multipurpose companions with firm, but gentle and consistent discipline.
Hugo is currently learning the process. After all, at the time of this writing, he is only 11 weeks old. Still a pup who’s learning life.
German Pinschers are considered medium-sized dogs. Height of 17″ to 20″. Hugo’s mother is 18″ at the shoulder and his father is 18.5″ from the same spot of the top withers. Male and female GP’s can be, and often are, the same heights. Occasionally, German Pinschers may be over 20″ or under 16″, but this is HIGHLY unlikely. Weight varies and German Pinschers are a compact, short-bodied dog and range from 25lbs to 35lbs.
One of key characteristics and constants among the German Pinschers is that they all share the same wedge shaped head, black nose, black upper lip, black eye liner w/ oval shaped eyes and black toenails.
One of the biggest options with this breed is cropping the ears and docking the tail. With Hugo we didn’t have a choice with the tail. He was docked at birth by the breeder. If given a choice, we would have chosen a docked tail anyway. Don’t want picture frames and coffee table items flying across the room. In terms of the ears, we had the choice, but decided to leave them down. Although the cropped ears makes the dog look better for competition, Trish and I weren’t interested in that route. Sometimes dogs with cropped ears can look mean or intimidating. If you watch too many movies this can lead to thing these dogs are mean and aggressive. Not true in Huey’s case.
Our breeder was Oakwood Kennels and we were thoroughly impressed with their merit as a breeder. They breed to International Standards. Here’s a snippet from their website:
“Oakwood” is the prefix for dogs bred and lovingly raised in my home. I breed very selectively so when I do breed a litter, I am implementing a thoroughly researched multi-generational plan to produce dogs of superior quality, health and temperament. My priority as a breeder is to produce a few fantastic litters each year.
Oakwood dogs are also shown on a limited basis, typically finishing their championships just within a few weekends proving their quality in legitimate competition by consistently winning in national and international competitions. In fact, Hugo’s mother, Ruby, is a champion in the United States. Her extended pedigree (to 6 generations) is of stellar class. Ruby was breed with an import from the Netherlands named Prim0-Dutch-Streem von Cronestein, Hugo’s father. He is currently showing in conformation. All testing has been publicly documented, so Trish and I were 100% confident that we were getting a healthy dog free of common diseases and conditions.
Basic Questions & Answers for German Pinschers
Here’s a few things Trish and I were definitely interested in:
QUESTION: Do they bark a lot?
ANSWER: No. They only bark when there is something to bark at.
QUESTION: Best training methods?
ANSWER: Consistency and frequency. Enrolling in a puppy kindergarten should be mandatory. It’s the greatest thing ever.
QUESTION: Can they be left alone?
ANSWER: Yes, but they don’t do well when left alone for extended periods.
QUESTION: Are there any health concerns?
ANSWER: German Pinschers by comparison are relatively free of inherited diseases. Be sure to do thorough research on the breeder to ensure you are working with a breeder that produce pups free of inherited genetic disorders, and all dogs are DNA tested for vonWillebrands Disease (a bleeding disorder) or have been proven clear of parentage or Hip Dysplasia.
We also had a few MUST-HAVE items such as a complete and up-to-date health testing on both the parents. Unfortunately, when rescuing a dog this information is limited and frequently not available. We also needed to know that the ENTIRE pedigree was free of health concerns and other issues. This means not only Hugo’s parents, but also his Aunts, Uncles, Grandparents, Great-Grandparents, Cousins, Siblings, etc. etc. They all checked out clear with only a 2 cases of cataracts on the mother’s side. Complete clean bill of health on Primo’s side.
SIDENOTE: This is Hugo’s father…. his name is Primo… need I say more?
Some of the other things we enjoyed from our breeder was registration papers along with the insertion of a microchip for easy tracking. This means Hugo has permanent and document identification with both local and national organizations including the American Kennel Center (AKC).
If you’re looking for an exceptional show or pet puppy German Pinscher, we highly suggest contacting Oakwood Kennels as they excel in quality and temperament.
Hope this helps!
Ok, I’ll admit… I love Apple!
Their products are consistently superior, and in the last few decades with Steve Jobs at the helm, they are truly innovative.
I’ve had the iPad 2 for the last few months now and I must say I love it! Definitely the most impressive piece of technology I’ve ever owned.
I admire their passion for advancing technology and masterful understanding of the marketplace. It’s impressive and educational to watch one of their product launches. From speculation and rumors to launch day keynote presentations and massive demand, I find their company engaging and exciting.
And, apparently, I’m not alone!
This is a photo taken from a university lecture hall… It appears nearly ALL the computers used by students are Apples except the one circled. Now, THAT is market dominance!
In today’s world, things are progressing faster than ever. With the introduction of mobile, technology has been embraced by millions and millions of more people across the world. I remember the day Steve Jobs came out onto the stage at the Apple iPad launch and said the following:
Apple CEO, Steve Jobs today announced the highly anticipated iPad and told the crowed that the company is now a $50 Billion a year company — the majority of it being from sales of mobile devices including iPod, iPhone, and laptops. Now with the introduction of iPad, Jobs calls apple a mobile device company: “Apple is a mobile devices company. This is what we do.” Jobs says Apple is the number one mobile devices company in the world.
This is a bold step. Apple has always been known as a computer company before this point. But now, they are advancing into a new category – Mobile.
And, this decision is a smart one. For example, look at the photo below. This is a collection of devices I use on a daily basis. Notice has each of them is a MOBILE device. For someone like me who is on the move at all times, it’s important that I have access to an exorbitant amount of information at my fingertips and FAST. With these devices I have all that and much more!
Being a marketer, one of the things I admire the most about Apple are their product launches and marketing campaigns. The way they structure the buying process is extremely well planned out and crafted down to a science. The consumer buzz and demand they create for their products is purely hypnotic. There is a lot to be learned. If you’re a marketer, then I suggest you intensely follow Apple’s next product launch.
*INSIDER SECRET* = Apple is set to launch into the television industry soon. If/when this happens, you will want to have a front row seat to their marketing funnel. It will revolution the way we watch and interact with our TV’s. The way they went into the phone industry with the iPhone was strategically timed, and I believe they are now primed to venture into the TV industry.
Although I love Apple, I must admit I also have slight angst towards the company. You see, I find Apple to be a “closed-garden” company. I feel they only serve to themselves while blocking the competition at the expense of the consumer. The compatibility issues they have with other technologies (ie. Flash, etc.) is frustrating at times.
That’s why I also use a PC…
As you can see from the photo, I also have a dual-monitored desktop PC. This one isn’t a mobile device, but in the past has always served as the “mothership”. I’ve always found the PC to be a major part of my computer knowledge base and something I prefer in certain situations (ie. writing code, etc.)
Secret Tip: After adding a second monitor (aka Dual-Monitor) to my computer, I immediately noticed a 30% increase in my production. This means, I would get done in 7 hours what would normally take over 10 hours. For some projects (ie. writing code and using multiple software platforms, etc.), I noticed a 40%+ increase in productivity and speed! In the end, if I work 2000 hours per year then I would be able to leverage almost 4 months or 600 hours of work. Imagine what you could do if you have 4 more months in a year! Those are real numbers. Go get yourself a dual-monitor.
I hope this serves you well. Please leave comment below to share your thoughts.
Okay, so you want more Website conversions. Sounds great.
First, let’s discuss a new marketing strategy you probably haven’t heard of: Remarketing (aka Retargeting)
This is good. In March 2010, Google launched their new capabilities in connecting the search engines with the content networks. It was revolutionary! (However, it went completely unnoticed.)
Here’s what happened: Google introduced retargeting (oops, I mean remarketing as Google calls it) which allows marketers to get in front of consumers who have already shown an interest in a product or service in the past. In other words, with remarketing, those “lost” customers are shown ads for the product or service they initially eyed as they surf elsewhere on the web. It allows you an opportunity to “remind” them they once clicked on your product or service.
A bit of controversy surrounds the subject which might explain why it hasn’t gone mainstream. However, some marketers are reporting 400% increases in their ad response since implementing their remarketing campaigns. I can understand the controversary because it might appear too aggressive or annoying to the customer. However, rising shopping cart abandonments and blindness to banner ads indicate a change in the marketplace. Google is advancing by offering us this opportunity. I suspect more companies will invest in this and it will expand rapidly.
Here’s an example on the consumer’s side by GeekEstate Blog writer Mathew Swanson:
About a month ago, I was searching for a new car – specifically an Infiniti G37. I didn’t plan on buying one anytime soon, but I was just starting to research. I was on Google and since my search yielded a very targeted paid search ad right to the Infiniti site on the G37, I clicked on it. I arrived on the Infiniti site to browse for a few minutes and research. Then, I left.
Well, since Infiniti wants to maximize all their paid clicks, they were able to leverage Google’s remarketing platform to notice that I had clicked the Infiniti PPC ad, but didn’t (in the eyes of whatever Infiniti wants me to do) convert.
Since then, for the past month, every site that I visit that’s showing Adsense (display ads), I see something like so:
You’ll notice that I was on a site about computer programming and C++, nothing related to cars in this case at all. Typically, Adsense is site sensitive and will serve ads to visitors based on the site’s content, except in the case of remarketing.
You will see ads based on the premise that you previously visited a site from a PPC customer of Google (Infiniti in this case) that didn’t achieve their goal. They do this in hopes to get you (the customer) to convert. So will I convert and give Infiniti my information so they can sell me a new car?
If they keep this remarketing campaign up, I just might indeed. See how this applies to the customers you’re currently losing that don’t convert once they click your PPC ad?
Good stuff. You can see how remarketing will increase conversions, lower advertising costs and give you a better chance of reconnecting with customers.
Hope this helps!
- Ron Reed
P.S. — Be sure to leave a comment and let me know how you’re applying this new marketing strategy. I want to hear your successes.
Today we’ll be discussing CDMA Handsets. The information below is a collection of data gathered from various resources to become a complete CDMA Handsets guide. Hope you enjoy!
As you probably already know, the wonders of technology always seem to amaze me as to of what small tech gadgets can do. It often reminds me of the Sci-Fi movies from our childhoods. My favorite was “Back to the Future” starring Micheal J. Fox. You begin to wonder and think about how a slim electronic hand-held device can do so many things and all while keeping you connected to the internet without wires.
The mobile market is certainly becoming more and more relevant. Mobile handsets have always been in our future, but the speed at which they are advancing is staggering. They have now become modems for our laptops and PC’s to access the internet. The technology of CDMA is allowing us the ability to have our phones be a “hot spot” for your computer. Thus, reducing the need for wires.
CDMA stands for Code Division Multiple Access. It’s a new technology competing with Global System for Mobile (GSM). (Click to read: CDMA Handsets vs. GSM Handsets)
When I talk about the future you’ll notice I always mention mobile. Weather it be mobile phones, or laptaps, or tablets, or even the old-school pagers and beepers… I believe mobile is where it’s at.
I remember when Apple CEO, Steve Jobs announced the highly anticipated iPad and told the crowd that Apple had reached the $50 Billion per year mark. Much of this staggering number is supported by the sales of mobile devices such as the iPod, iPhone and laptops like the MacBook. With the introduction of the iPad, Jobs went on to say Apple is no longer a computer company. “Apple is a mobile device company. That is what we do.” Jobs says Apple is the number one mobile device company in the world. All within a fairly short amount of time. They practically came out of nowhere in terms of the mobile industry when they launched the iPhone, which has gone on to redesign the entire mobile device industry altogether.
Those who understand the basic concepts of data communication know that using more than one transmitter to send information packets over a single communication channel simultaneously is common. This is the catalyst of CDMA and is often referred to as multiplexing which allows several users to share a band of frequencies at the same time. Kind of a cool concept and reality if you think about it.
In terms of CDMA handsets, they are basically the mobile handset or cell phone used by the CMDA. They are the physical handsets we carry around with us. Like some of brands shown below. It allows us to communicate with others via mobile phone.
Major CDMA Handset Makers
CDMA handsets are used all over the globe as the technology era expands.
Below you will find graphs showing the significance in CDMA handsets.
As you can see, the United States is not leading in the mobile frontier. In fact, the US is only catching up. Many parts of Asia have been using this technology for years.
CDMA was originally a military technology first used in World War II by English allies to foil German attempts at jamming communication transmissions. CDMA allows you to transmit over several different frequencies so the allies were able to maintain communications while making it difficult for the German enemy to pick up the complete signal. At the time, Qualcomm, a California based company involved in wireless research and development, was privy to the classified information due to their relationship with the governmental military divisions. They acquired the patents to the technology once it became public and was the first to commercialized it. Today, Qualcomm still allow mobile manufactures to apply CDMA technology to their products worldwide. It’s becoming one of the most widely used technology in the world.
CDMA mobile uses a special type of digital modulation called Spread Spectrum. Think of it as occupying the same frequency at the same time as your peers, thus being able to talk at the same time rather than one at a time all walkie-talkie style.
This of course is a generalization, but I’m sure you get the idea. CDMA technology has evolved into CDMA handsets for our future. Am I telling you something new? Maybe not, but this is one technology I will be keeping my eye on as the mobile frontier takes leaps and bounds never seen before in the era of international communication.
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This video probably packs more wisdom-per-second than any other video I’ve ever seen. If you want to find the key to success… press play!
In today’s edition we’ll be discussing GSM handsets. The data you will find in this edition was gathered from several resources. Hope you enjoy!
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I came across GSM handsets while looking for a new cellphone. My old flip-phone just wasn’t cutting it anymore and I wanted to explore the smartphone industry. I liked the idea of having access to the Internet on my phone. Particularly, email. I work in the professional world, so having access to phone, email, internet, etc. was becoming more and more important.
You probably already know my thoughts on the mobile industry. I’m always amazed at what small technological devices can do. Especially in today’s rapidly advancing technological world. What a phone can do today is way beyond what we thought could happen less than 5 years ago.
One of the handsets I was researching was the GMS Handsets. But, to start I needed to find out what they were.
As defined by Wikipedia, GSM stands for Global System for Mobile. It’s considered among the most popular standard for mobile telephony technologies in the world. Developed in the mid-80′s, GSM operates in the 900MHz and 1800MHz bands in Europe and India, but is slightly higher in the US at 1900MHz. The GSM Association estimates over 80% of the global mobile market uses this standard. Apparently, GSM is used by over 1.5 billion people across more than 212 countries. This is a pretty amazing number! By comparison, it dwarfs personal computers.
When asked how GSM differs from past telephony technologies; well, GSM differs from its predecessor technologies in that both signaling and speech channels are now digital. This means GSM is considered a second generation (2G) mobile phone system. In future posts we’ll discuss 3G and 4G cell. The quality and speed has dramatically increased.
Another advantage, GSM allows us to communicate with our peers even if we’re outside of our native area. This technology we can still use our phones in many parts of the world because we can roam or switch carriers without replacing our phones. See how GSM handsets compare to CDMA handsets.
In my opinion, this is one of the key features of GSM: Subscriber Identify Module (SIM) card. The SIM card is a small detachable smart card containing the user’s important subscription data/information . Basically, it’s a small removable memory card that acts like the key to a car. It’s important to gain access to specific wireless service providers. This allows the user the ability to retain his or her valuable data and information after switching handsets. This is one of the main reasons I went with a GSM Handset. (I personally own an iPhone). It’s almost like a glorified portable USB drive / personal assistant.
In recent years, GSM has also pioneered low-cost implementation of the short message service (SMS), also known as text messaging. I’m sure we’ve all participated in text messages, or at least have heard of it. In fact, it’s gained a tremendous amount of buzz in the past few years! Becoming the preferred method of communication amongst the younger population. GSM has also been in the front mobile market with Multimedia Messaging Service (MMS) which allows users to share more multimedia via text messaging such as images, audios and videos.
I expect this service to heavily expand over the next few years as more and more people demand the capability to share information with peers via mobile communications. Services that allow us the share content while on-the-go. This is the future of the mobile world.
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Okay, which one is better? GSM Handsets or CDMA Handsets — let’s find out!
What is CDMA?
CDMA stands for Code Division Multiple Access. First developed during World War II by English allies to foil German attempts at jamming communication lines. CDMA allows users to transmit communciations over several different frequencies. It’s a digital modulation called Spread Spectrum.
- Cost less. Consistently lower priced compared to GSM.
- Currently, the call quality is better as compared to GSM.
- Offer economical services and are a urban market hit.
- Less variety of handsets as compared to GSM.
- Incompatible with GSM handsets.
- Can not offer international roaming.
- No SIM card. Have to stay with the same phone for a long time.
What is GSM?
GSM stands for Global System for Mobile. It was developed in the 1980′s as a new technology to advance both signaling and speech channels to new levels of digital.
GSM handsets use SIM cards which are small detachable smart cards containing the user’s important subscription data/information. This is what some indicate as the the main advantage of GSM handsets as compared to CDMA handsets.
Advantages of GSM service:
- SIM cards. Removable smart card containing subscription info.
- Roaming. Talk anywhere in the world.
- Variety of handsets & service providers are available to choose from.
- Call quality is comparatively more secure & better.
- More stable network and robust features as compared to CDMA.
- Power consumption is less than CDMA handsets.
Disadvantages of GSM service:
- Higher cost. Roaming call costs are almost always higher than CDMA handsets.
- GSM phones are not full proof & and can be tampered with.
- There is the chance of losing all your data if the SIM card is lost or damaged. (No physical memory)
In the end, most people choose GSM handsets due to better facilities by the operators. That’s what I did. I chose the GSM handset. It’s a more stable and robust network. However, CDMA is certainly in the mix. It’s a growing network and one to keep an eye one in the long haul.
As you can imagine, one reason I prefer GSM is because of the SIM card. I like the capability of being able to transfer the SIM card from phone to phone and still have access to the system. Whereas, with the CDMA handsets the memory is all held on the device so it’s not as flexible. Also, I’ve found GSM as the pioneer of the text message craze. It is at the frontier of SMS and MMS messaging. These services will become more and more demanded as multimedia hits the mobile market in mass.
The handset segment of the mobile industry will continue to bloom over the next decade. No doubt. In my opinion, GSM will be at the frontier of this future technology.
So there you have it. GSM handsets vs CDMA handsets. Which will you choose?
This is part 2 of the Small Business Marketing Ideas blog series.
As I mentioned before, I was going to release this information as part of an e-course on how to increaseprofits for small businesses; however, I got tied up on other projects and these sessions just sat on my hard drive without ever being published.
So, I said, “to hell with it”… I’m just going to give ‘em away for free to my readers, subscribers, clients, friends, colleagues, and people of the world… enjoy!
Click the video to play…
(NOTE: Please watch Small Business Marketing Ideas – Part 1 of 6 BEFORE watching this video. You’ll benefit more by doing so.)
Here’s a series of small business marketing ideas I created a little while ago.
Interesting story behind this.
I was *suppose* to put these audios/videos on my Web site as a lead in to an information marketing product, but, quite honestly, I was side-tracked by some other small business marketing idea and got distracted off to the next thing.
Well, the other day I found this series on an old hard drive and figured, “Hey — what the hell? Why not just give them away to my subscribers as a gift just to be cool?”.
(I actually found some other cool stuff too that I’ll post up here on my blog over the next few weeks and months, but I’ll tell you about that later.)
Anyway — when I found this series on an old hard drive the other day, I was stoked to share them with you.
Just press play here to listen to Small Business Marketing Ideas – Part 1 of 6
- Ron Reed
Oh — do me a favor and send your friends to this post.
Tell ‘em I’m super swell and and they can find cool stuff here on my blog.
As we roll into a New Year (and New Decade) I find it relevant to discuss the Future Trends in Technology for 2010.
Last year I wrote an article titled “Top 20 Social Media Sites of 2008… Where Do You Rank??” where I spouted a prediction for 2009…
… the prediction was this: Twitter.com would have a percentage increase and user base similar to Facebook.com by the end of 2009. As it turns out, my prediction was correct. So, my first blog post of the year will be solely based on predictions for 2010 related to technology.
#1 – Real-time vs. Batch
In years past it was effective and efficient to run data through batch processing because the information wasn’t needed immediately. However, in today’s fast paced world we are rapidly moving towards the need for real-time information. For example, Twitter. I’ve found that I can get real-time news from Twitter faster than I can get it from other sources like newspapers, articles and even online media like CNN.com. In fact, lately I’ve been using Twitter and Facebook for the sole purpose of getting real-time feedback and news updates.
Batch is the process of a business waiting until the end of the week (or month) to collect data from customer reports, billing, etc. This is “batch processing”. There is an obvious gap between when the information is generated and when the information is understood. In traditional business, batch processing is commonly used.
To make this clear I’ll give you an example: In the music recording industry, artists will write, play and record music, produce it into format, design album artwork, prepare a marketing campaign and schedule a tour of concerts to promote the new album. All of this is generally done BEFORE the customer hears a single song. That is batch processing.
On the other hand, you have real-time processing. An example would be an artist writing and recording a song, putting it on their blog (and Twitter, Facebook, etc.) for the customer to listen to. At that time, the artist can then interact in real-time and get instant feedback from the listener as to weather the music is what they’re interested in or not. The artist can then structure the rest of the album around what the customers wants to hear and would be interested in purchasing. That is real-time processing. Another example would be the American Idol process of finding stars that people are interested in. The whole framework is based on real-time processing.
This example is a basic one, but I’m sure you get the idea. Real-time processing is the wave of the future for technology. If you can process information in real-time instead of waiting for a certain amount of data you will be leaps and bounds ahead of your competition.
#2 – Augmented Reality
This concept was found in 2009, but not widely used. However, I believe we will see more and more companies use augmented reality to attract customers in 2010.
Augmented reality(AR) is fueled by GPS, mapping data from sites like Google and MapQuest along with the speedy technology from today’s smartphones. AR is basically the overlaying of data on top of your current environment. In other words, imagine walking down the street looking for a place to eat. As you walk you notice a slew of restaurants ahead, so you pull out your smartphone and point it in the direction of the restaurants. At an instant you’re connected to customer reviews of the restaurants and what you can expect on their menu if you venture inside.
When using Layar, for instance, a picture from your smartphone’s video camera is overlaid with bubbles of information from Wikipedia, Yelp, Google Search and Twitter. This will empower customer’s and individuals to collect data in real-time about what interests them while they’re on the move. As cool as this is… I’m still a little leary to how it will become useful in years to come, but in 2010 I believe this will become mainstream.
#3 – Mobile Marketing
This is something I’ve been touting for the past year. With the recent debacle of Google purchasing AdMob, one of the world’s largest mobile advertising networks, I believe 2010 will be the breakthrough year for mobile marketing. With Apple’s iPhone gaining more and more ground in the mobile market and Google stepping up with their Android Operating System(OS) it will only be a matter of time (months) before mobile marketing is mainstream for big businesses. Along with that will come mobile payment processing.
Imagine you’re at the store about to purchase some items at the checkout. Instead of swiping your credit card to purchase the items you scan your smartphone and put it on your phone bill.
Sounds weird to us here in the U.S., but much of Asia has already embraced this technology. Businesses like PayPalX and Amazon are developing platforms to make this a reality. I can certainly understand the optimism and hesitation, but let’s take a look at the recent credit crunch and market meltdowns. Credit card companies and banks are getting beat up with the slow economy. Will it only be a matter of time before they start to look at alternatives to getting customer’s business? Will they look to merge with service providers to enhance their foothold in the mobile market? Only time will tell, but it is evident that this technology will become available in 2010 and beyond.
Realistically, I could go on forever about my predictions for 2010 and the coming Decade, but I’ll leave it at this for now. As we come out of the Information Age and venture into the Attention Age it will be interesting to see how the market reacts to the ever increasing technology trends.
P.S. – Leave a comment and let me know what you think 2010 will bring in relation to future trends in technology.